Sitka is one of the biggest names in the world of hunting gear—and for good reason. The brand is known for its high quality, long-lasting apparel, from hoodies and base layers to jackets and bibs. And now, just in time for fall, Sitka is releasing its first new camouflage pattern in seven years.
Called Optifade Cover, the new camo is designed specifically for densely vegetated areas with a lot of trees or leafy green cover. More importantly, it's designed for use in any greener season, whether you're chasing whitetail deer in the fall or turkey in the spring. That versatility paired with the brand's reputation for quality makes it well worth the price tag (as is the case with anything from Sitka!).
The new green and gray camouflage pattern was developed in collaboration with wildlife researchers at the University of Georgia Deer Research Lab. They used scientific research to analyze the vision of both turkey and deer and their ability to detect movement. With that data, Sitka created Optifade Cover to break up the hunter's silhouette for ultimate concealment in early seasons.
You can currently shop the new Optifade Cover lineup at SitkaGear.com. Below are some of our favorite pieces from the collection. We anticipate things could sell out, so don't hesitate to grab a few things while you can.
